Our Blog

The Question
April 27, 2017

“So, what are your goals?” This ranks right up there with “What’s your name, are you currently exercising and will you…

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The Magic
April 19, 2017

Without question my favorite artist is Bruce Springsteen. I was about 12 years old when “Born In The USA” came out…

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The Oatmeal Problem
April 10, 2017

Our entire crew gets breakfast from the same spot. A cavernous hall filled with everything you could ever want. It is…

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People Will Come, Ray
March 30, 2017

Field of Dreams is Kevin Costner’s best baseball movie. If you are like 97% of the people I know you…

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How Our Core Values Are Killing Our Business (And Why We Don’t Care)
March 22, 2017

I probably first really considered the idea of corporate core values while reading Tony Hsieh’s great book “Delivering Happiness” in which…

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Too Young To Quit, Too Old To Change
March 8, 2017

I am not a pretty lifter. If you have ever seen me training, this will come as no surprise to…

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The Smartest Guys In The Room
March 5, 2017

“I love it when a plan comes together.” This was the catch phrase of one John “Hannibal” Smith (incredibly played…

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It’s All Been A Big Fat Lie
February 15, 2017

You’ve been lied to. Cheated. Swindled. Bullshitted. Ladies, I’m talking to you. Specifically the one’s walking into fitness studios and group…

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Feel Good, Inc.
February 8, 2017

I am about to reveal the biggest misconception people have about fitness. This is no small statement. If you are…

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5 Lies You Keep Telling Yourself
January 27, 2017

When I was 10 years old I set off a firecracker in my cousin’s backyard. My parents thankfully didn’t hear…

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